The social landscape is shifting, and brands must adapt. This article outlines 7 PR tactics that engage Millennials and Gen Z through authenticity and shared values.
In a digital age defined by immediacy, reputation management requires more than just a reactive approach; companies must be prepared with crisis plans and proactive strategies to maintain trust.
Monitoring your brand’s environment is crucial for early threat detection. Utilizing social listening tools can give you an edge in crisis management. Find out how ongoing flexibility can enhance your response strategy.